In this task, we will coordinate the activities surrounding our campaign aimed at gatecrashing the W11 roll out
MS is expected to end support for Windows 10 around 2026.
## What do we want to achieve?
## Who is our audience?
## What information do we want to put in our audience's brains?
## How are we going to reach that audience?
## What do we want people to do once we have sent them the information?
## TODO
[] Research
[] Find out the timeline for MS's release of W11
[] [[ https://www.youtube.com/watch?v=q5egaM2hibs | Launch event was on 25 June ]]
[] When will systems start updating? Insider builds out Releases October 5th
[] Can we get F-Droid out of the box in KDE Neon?
[] Find out features MS is pushing in the new system
* {T14638}
* Centered start menu
* rounder corners, more transparency and the whole system is more consistent
* refreshed sound theme
* Auto HDR
* faster loading of games with DirectStorage
* New Microsoft store with Adobe, o365 ect. and Android apps (from the Amazon app store- coming some months later)
* Widgets (kind of, not like in Plasma)
* Microsoft Teams integration
* "Improved performance"
* "new accessibility features"
* [[ https://www.cnet.com/tech/services-and-software/windows-11-multitask-like-a-champ-with-snap-layouts-and-virtual-desktops/ | Snap groups and Snap layouts ]] (Plasma has tiling with [[ https://github.com/esjeon/krohnkite | Kröhnkite ]])
* [[https://www.youtube.com/watch?v=oJUr82WCqvs&t=4s | virtual desktops that are more like Activities (with a terribly corny ad) ]]
* ... (add more here)
*"optimized for speed, efficiency and improved experiences with touch, digital pen and voice input."
*
[] Work on journalists / influencers
[] Make a list (not here for privacy reasons - check out the //Promo Team Resources/External Organizations/Journalists// folder on Collaborate)
[] Prepare press kit for campaign
[] Write press release
[] Set up press conference
[] Get in touch with contacts
[] Send info + invitations
[] Create (or get ready) W10 theme(?)
[] Create W11 theme(?)
[] Create videos
[] Press release video (with developers explaining features that trump those of W11)
[] Ad video (spoofing the W11 ones?)
[] Prepare social media campaign
[] Prepare graphic materials
[] Prepare testimonies
[] Prepare textual materials
[] Use MSs own hashtags where possible