Project for Fundraising
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Description

Hello everyone,
This task is to start discussing the creating of a project to work on our fundraising for KDE (Campaigns or not)

Based on the workshop at Akademy 2018, we have a lot of work to do.

I will add further info on this ticket.

laysrodrigues triaged this task as Normal priority.

Hello everyone!

I would like to start to gather information about how fundraising works on KDE on all fronts. The idea is to further build a web platform to integrate all the fundraising, show news about what we are doing, and send updates to people that donates to us.

So to start, I would like to have help on the answers to these questions:

  • What are all the sources of donations? For large donations, where this info is kept or institutions get contact direct with the board?
  • What are the feedbacks/updates/news that we give for people that donate for us?
  • Do we have any kind of database with info from people who donate that we can send them e-mails later?

Also, do you like this idea? Any kind of inputs is welcome.

I know that we use CiviCRM but I don't have much information about it, I am asking @colomar for help on that.

laysrodrigues added subscribers: lydia, apol.
lydia added a comment.Nov 20 2018, 7:50 PM
  • What are all the sources of donations? For large donations, where this info is kept or institutions get contact direct with the board?
  • one-off donations via the donation boxes, bank transfer, cheque, bitcoin
  • one-off donations for fundraisers like the end-of-year fundraiser
  • regular donations for individual supporting members
  • regular donations for corporate supporting members
  • one-off sponsorship of events like Akademy
  • one-off large donations by organisations and companies

Large donations and event sponsoring go through the board.

  • What are the feedbacks/updates/news that we give for people that donate for us?

For supporting members (both individual and corporate) we send them the annual report. We have also sent them something for the 20th anniversary. This is an area we can put more thought and work into.

  • Do we have any kind of database with info from people who donate that we can send them e-mails later?

CiviCRM is that place. There is another ticket to also migrate our one-off donation boxes to it so we have a way to contact these people as well. Though it must all be done in a way that we only do this if they agreed to it of course. CiviCRM has built-in functionality for this and our CiviCRM consultant has already done most of the work for this.

Thanks @lydia for the feedback. So at least on the mailing part, CiviCRM handles that, what is a huge advance.

So basically what I can project is a platform that contains all the info related to fundraising, and how people can turn into donators. That will also support fundraising campaigns.

What are the other things that CiviCRM support us?

The money enters via those donations points, but on the part that we can track, this info is stored somewhere?

lydia added a comment.Nov 20 2018, 9:08 PM

Thanks @lydia for the feedback. So at least on the mailing part, CiviCRM handles that, what is a huge advance.

So basically what I can project is a platform that contains all the info related to fundraising, and how people can turn into donators. That will also support fundraising campaigns.

Yeah :)

What are the other things that CiviCRM support us?

It can also do things like event registrations for example but I wouldn't worry about that at this point.
It can also do targetted fundraisers like our end-of-year fundraiser. Might be worth migrating at some point to have all the donor data there.

The money enters via those donations points, but on the part that we can track, this info is stored somewhere?

I'm not sure what you mean, sorry.

I mean, people who donate for example via PayPal, the e-mail that people used to do that donation is stored in our platform somehow? Because with that we can send the e-mails to them.

people who donate are registered on CiviCRM?

aacid added a subscriber: aacid.Nov 20 2018, 10:18 PM
In T9543#168300, @lydia wrote:
  • What are the feedbacks/updates/news that we give for people that donate for us?

For supporting members (both individual and corporate) we send them the annual report. We have also sent them something for the 20th anniversary. This is an area we can put more thought and work into.

We used to send a newsletter to, at some point it was monthly, then somehow regular, then it disappeared.

I mean, people who donate for example via PayPal, the e-mail that people used to do that donation is stored in our platform somehow? Because with that we can send the e-mails to them.

people who donate are registered on CiviCRM?

No, at the moment the email of people that donate through one-off donations in paypal is not stored anywhere as you can see in https://websvn.kde.org/trunk/www/sites/www/community/donations/notify.php?view=markup and no we don't create them a CiviCRM account either

Hello @all =D
I have built a new website with the info gathered here about how fundraising works.
You can find it here:
https://s3.amazonaws.com/kde-fundraising/index.html
I would like to have your opinion/feedback and:

  • 2 or 3 Images to substitute the background images of section 2 and 3. And an image to substitute the office image on section 3. I was thinking to use some Randa Meetings sprint photos, but the ones that I have are not good =/
  • A Piwik script to track the access of this page
  • Define a domain for this site like fundraising.kde.org
  • Help to fill some empty spaces where are "Add something here"

Any feedback is welcome.
Cheers

aacid added a comment.Apr 1 2019, 9:53 PM

Looks fancy :)

Would using recurring instead of regular make sense? I know one of the meanings of regular is recurring, but it also means "plain/boring" :D

Should the one-off donations section have a header?

My brain likes it more when the link is also part of the text and not only in images, i.e. the bitpay link is only accessible through the logo, maybe you could put the link in "bitpay" or at the end with "kde wallet" or something?

The kde logo at the bottom links to the wrong place ;)

Would using recurring instead of regular make sense? I know one of the meanings of regular is recurring, but it also means "plain/boring" :D

It makes. Changed that.

Should the one-off donations section have a header?

One-off donations goes inside on the section of donations types. Where the user sees how he/she can donate.

My brain likes it more when the link is also part of the text and not only in images, i.e. the bitpay link is only accessible through the logo, maybe you could put the link in "bitpay" or at the end with "kde wallet" or something?

Just on the title or on the description text too?

The kde logo at the bottom links to the wrong place ;)

fixed

aacid added a comment.EditedApr 15 2019, 8:35 PM

One-off donations goes inside on the section of donations types. Where the user sees how he/she can donate.

Right, but what i mean is:

  • if you are on the top and click on " Become a Recurring Donor " you'll end up in a section of the page that has a big-ish "Recurring Donations" text
  • if you are on the top and click on " Sponsorship " you'll end up in a section of the page that has a big-ish "Sponsorship" text

but

  • if you are on the top and click on " One Off Donations " you'll end up in a section of the page that has a no big-ish text

That feels slightly weird to me, but otoh i'm by far not a web page designer, so feel free to ignore :)

Just on the title or on the description text too?

What i meant was having

KDE uses Bitpay to donate with Bitcoin

be

KDE uses <a href="https://bitpay.com/990273/donate">Bitpay</a> to donate with Bitcoin

i.e. having the link in the text, not having all the text be a link.

lydia closed this task as Resolved.Apr 6 2023, 12:57 PM